MY “AHA” MOMENT
I am a breast cancer survivor. When I lost all of my hair my scalp became extremely sensitive, and I couldn’t place anything on it to help protect it from the elements of cold, heat, etc. My cousin and I found a unique blend of materials, and it was the only thing that gave me relief.
THE BIG IDEA
My product is designed specifically for cancer patients or those who have lost their hair and want to stay stylish. I also plan to expand my product line as I talk to patients and learn more about their needs.
WHY MY IDEA IS BETTER THAN THE REST
Since many cancer patients have the same experience that I did with a very sensitive scalp after losing all of my hair, my idea is the best because there is nothing out there that really focuses on cancer patients to use a blend of material that is as soft as mine is.
THE SKY’S THE LIMIT
My next steps are to develop my website to help market my business, hire a sales person, and get the word out because there are so many people who could use my product. A portion of all purchases go to Cancer Services, so I am very proud I am able to do this and support this organization in this way.